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The Benefits of Ditching Cash

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A recent WSJ article entitled “Why your business should ditch cash?” detailed the trend towards card and mobile payments by businesses. Tech has enabled the cashless economy by making it easy for companies big and small to make the move. Here are some highlights from the piece. Cashless businesses might face less crime “After his business …

The Shift To a Cash-Free Environment

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When it comes to the quick service restaurant industry, the biggest pain point for customers is long lines. Rush periods like lunch can have you waiting to pay, for most of the available time you might have to grab a bite before heading back to work or class. Precious time that could be spent on socializing, running …

Can Digital Payments Reduce Crime?

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Wired magazine recently published an article entitled “One Swede Will Kill Cash Forever – Unless His Foe Saves It From Extinction”, which discusses the significant shift taking place in Sweden in the world of cash. While the country was the first European nation to print paper money over 350 years ago, they could be the …

The Benefits of Building Platform Technologies

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Quartz recently published an article entitled “Silicon Valley’s Fastest Growing Companies Succeed Because They Aren’t Focused On Selling“, which discusses the evident success of platform based technology companies who perform well by providing solutions that are open, inclusive and consist of a strategic focus. These types of companies include Google, Amazon, Uber, AirBnB and eBay where the emphasis …

NACCU 2016 Conference: Campus Technology Trends

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We had the pleasure of attending the NACCU 2016 conference in San Francisco recently where we learned more about how North American campuses are looking at bringing technology and innovation to their students. Some of our observations: Mobile is a hot topic for campuses The campus card is a core component of student life, giving students …

Brands Are Focused On Connecting With Customers At The Individual Level

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As the hype around online shopping starts to settle, it appears that brands are recognizing a fundamental truth about commerce. Relationships are important. Having meaningful interactions with your customers at the individual level creates loyalty and drives business growth in the process. In a recent blog post, e-commerce site Shopify announced a partnership with Facebook …

How Brands Are Linking Ads Back To Offline Purchases

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Brands are keen to figure out how a customer’s interactions with their ads affect the actions they take, and how it ties back to their products and services. Whether it be tracking the effectiveness of TV commercials or Facebook ads, the key desire is to get down to the specific impact on sales.   Offline …

Mobile Wallets Can Deter Fraud On Campus

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Campus ID cards are an everyday part of student life. Students use them for things like accessing buildings and even purchasing meals (their meal plans are stored on these cards). While this method is universally used, it is vulnerable to theft. The following segment by Inside Edition uncovers how easy it is for someone to …

Why Sales And Dating Aren’t So Different

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  Before I got into sales, I had a certain pre-conceived notion of what a successful salesperson looked like – a loud, extroverted (and often annoying ) individual who is very pushy and in a rush to get their clients to sign off on documents they don’t fully understand.  I think of the famous “Always …