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The Shift To a Cash-Free Environment

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When it comes to the quick service restaurant industry, the biggest pain point for customers is long lines. Rush periods like lunch can have you waiting to pay, for most of the available time you might have to grab a bite before heading back to work or class. Precious time that could be spent on socializing, running …

Who Will Win The Mobile Commerce Race?

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According to a recent Pymnts.com article, American consumers currently spend about 46 minutes a day shopping (offline and online), whereas that number was 48 minutes in 2003. While the amount of time spent shopping hasn’t changed drastically in the last 13 years, how consumers shop has completely changed. Thanks to mobile devices, time and location …

How Bots Will Take Over Business

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The best kind of customer service is one that’s customized to each individual, based on their unique needs and preferences. Unfortunately, companies generally haven’t had the resources or capability to speak to every single one of their customers in real-time – resorting to generic means of communication (like FAQs) to address commonly asked questions. Enter bots, …

Why Retailers Should Embrace Digital Technology ASAP

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Embrace digital technology or become irrelevant – this was the message that was delivered to Canadian retailers by Sephora’s CEO, Calvin McDonald at the Retail Council of Canada’s annual Store 2016 conference in Toronto as reported by the Financial Post.  Here are some key highlights from the piece: “Sephora’s business is thriving as it invests …

Emerging Forms of Verification

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Keying in passwords and showing physical identification cards, like a passport or license, to confirm that we are who we say we are, has been a common practice for quite some time now. But the ubiquity of mobile devices is causing companies to re-think how they go about obtaining verification from customers. And the focus is …

Transforming The Retail Experience With Mobile Technology

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Shaeleigh Afton, the digital marketing manager of Gotstyle, one of Lucova’s earliest customers, was asked to speak at eTail where eCommerce and multi-channel executives come together to network and share their knowledge with others in the industry. Shae’s presentation “Transforming the Shopping Experience with Mobile Tech” highlights how Gotstyle’s Lucova-powered solutions are helping them innovate and better connect …

Bluetooth Will Become As Commonly Used As Wi-Fi

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Bluetooth could be the game changer when it comes to mobile payments and in-store commerce, as we’ve discussed in a previous post (read here). As the wearables industry continues to grow, so does the use of BLE on smartphones, giving rise to it’s common use. Mobile Commerce Daily outlines some key trends which predict the …