Lucova was founded in 2012 with the vision to Humanize Commerce. While most mobile technologies address issues of convenience and ease of use, the human experience is missed in the process. Lucova’s customer management and mobile marketing solutions aim to ensure that the technology stays hidden, so the focus remains on the customer-merchant relationship, without sacrificing convenience and ease of use.
Here is how it works:
1. FULLY INTEGRATED LOYALTY & REWARDS
Increase your loyal customer base by building stronger relationships with them using loyalty solutions that work within your brand’s app.
2. FRICTIONLESS PAYMENTS
Improve the in-store experience by allowing customers to seamlessly pay for purchases with a simple touch of their phone.
3. CUSTOMER IDENTIFICATION
Identify and greet customers by their name as they walk in. The technology stays hidden so that the focus is on the human experience and interaction.
4. IN-DEPTH CUSTOMER PROFILES
Anticipate customers needs and provide recommendations based on past purchasing habits and likes, all from your own database.
5. REAL-TIME DATA
Produce intelligent insights to drive your business forward. Anytime. Anywhere.
6. INSTANT MARKETING CAMPAIGNS
Engage customers at the highest point of impact with instant push message, in-app and email campaigns – with enhanced targeting capabilities in-store.
The brands we’ve worked with have seen positive results from incorporating these solutions into their in-store mobile strategies. Some of the KPI they’ve seen include:
- 41% increase in mobile engagement
- Doubling of basket size
- 2.5X more store visits
By enhancing their relationship with customers through technology, brands can develop a more loyal base and improve their bottom line in the process.